Customer Relationship Management (CRM) covers methods and technologies used by companies to manage their relationships with clients. Information stored on existing customers (and potential customers) is analyzed and used to this end. Automated CRM processes are often used to generate automatic personalized marketing based on the customer information stored in the system.
In an economic climate that daily seems to underscore nature's law that only the fittest survive, what are some of the actions companies are taking to stay competitive? The majority of survey respondents indicate that the top two moves they are making include reducing operating expenses (51%) and improving cash flow (20%). More effectively controlling and managing document processes, can help meet these objectives. This survey report investigates how respondents and their organizations are leveraging five document management activities - internal and outsourced - to reduce costs and reach financial goals. Download Now
At the core of every data initiative is the requirement for clean, trusted information. Data quality serves as the foundation for business intelligence (BI), enterprise resource planning (ERP), and customer relationship management (CRM) projects.
Learn how the role of the finance team has changed in recent years due to increased oversight from regulators, more active investors, and company-specific changes in business operations.
It's a scary climate for small and mid-size businesses. Besides economic, many growing businesses also experience problems and frustrations when it comes to data management and business software integration.
Sage has introduced an eBook, On the Hotseat: How Your Peers Are Tackling the Questions That Matter Now, that provides insight on how other businesses are handling these problems. Download Now
The ability to make quick, well-informed decisions is critical to competitiveness and growth for most companies. Read the white paper to see how Data warehouse solutions can deliver business insight across virtually any business process or function. And also how they're particularly valuable for understanding sales, profiling customers and analyzing business costs. Download Now
This whitepaper discusses how creating a secure access control infrastructure in heterogeneous Unix/Linux environments supports the Payment Card Industry Data Security Standard (PCI DSS). Symark PowerBroker controls access to systems and cardholder data, and creates comprehensive logs and audit trails. Various tables show PowerBroker’s functionality mapped to the PCI DSS requirements. Download Now
End-to-end Application Performance Management (APM) refers to the IT service discipline that encompasses the identification, prioritization and resolution of performance and availability problems affecting business applications. APM is increasingly important as end-users rely on ever-more complex applications to enable critical business transactions. Learn more today! Download Now
Read how Cabelcom recognized the key to tackling churn and was able to identify the point at which customers become dissatisfied with their service. Download Now
This whitepaper makes the case for using predictive analytics as a catalyst for that growth. It includes best practices from several global companies. Download Now
Predictive analytics plays a vital part in growing your business. Read this whitepaper to discover the five keys to organic growth for your business. Download Now
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by text analytics solutions. Download Now
This White Paper provides strategies and tactics for enabling a more innovative, predictive enterprise that maximizes the value of every customer interaction to "get, keep and grow" customers. Download Now
This paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation and improving the predictive capabilities of the IT organization. Download Now
CRM is a business strategy that helps organizations cope with three of today´s most urgent business imperatives generating new growth, attaining operational excellence and enhancing competitive agility. Download Now
In an intensely competitive marketplace, knowledge is power. The more an airline can learn about what its customers like and don't like about its offerings, the more effective it can be at building customer loyalty and maximizing its revenues. Download Now
This white paper reveals the most vital elements needed to develop a seamless value chain; one that realistically enables an SMB to develop valuable 2-way relationships with their most valuable customer segments. Download Now
This Yankee Group White Paper, compliments of NetSuite, shows how on-demand applications can significantly reduce cost vs. on-premise applications. See how to reduce the total cost of ownership (TCO) of deploying & integrating CRM & accounting/ERP applications. Download Now
This exclusive Yankee Group White Paper reveals and examines how mid-size businesses can now build a real-time enterprises and leverage real-time information. Learn how to reduce scattered information and silo databases that prevent your enterprise from achieving operational excellence. Download Now